Avivid.ai
YEAR
2024
INDUSTRY
Technology
SERVICES
UI/UX
THE OBJECTIVE
Avivid.ai, a global leader in artificial intelligence solutions, sought to expand its market presence in Indonesia. Recognising the unique cultural and business nuances of the Indonesian market, Avivid.ai partnered with our team to adapt its interaction models and service offerings. The goal was to localise its AI-driven solutions while maintaining global standards, ensuring relevance and resonance with Indonesian businesses. The objective was to recontextualise Avivid.ai’s offerings to fit the local market, ensuring a successful and sustainable market expansion.
OUR WORK
Our team employed a structured approach to localise Avivid.ai’s solutions:
- Market Research: Conducted in-depth studies on Indonesian business environments, cultural nuances, and regulatory requirements.
- Regulatory Alignment: Worked with legal experts to ensure the solutions complied with local data protection and AI-related regulations.
- Customer-Centric Design: Redesigned user interfaces and content to reflect local sensibilities and improve accessibility.
This case study highlights the importance of cultural localisation in international market expansions. By recontextualising its solutions for the Indonesian business environment, Avivid.ai not only gained a competitive edge but also set a precedent for other AI companies seeking to enter culturally diverse markets. This initiative serves as a benchmark for leveraging localisation to drive sustainable growth and global presence.
Let the Design Speaks